Days of Holly Shopping

The Days of Holly Shopping in Downtown Fort Wayne
Live Large and Shop Small

November 26 – December 17

Holly Shopping Guide

Downtown Retailers and Corridor Retailer


Shop Small for the Holidays

The Days of Holly Shopping is designed to support our friends and neighbors in the retail sector throughout the holiday season. This nearly month-long event will enhance your shopping experience and maximize support for our community businesses. Shop your favorite local boutiques within the Downtown District by visiting their brick-and-mortar in person or online from the comfort of your home. Participating locations will offer discounted retail specials and provide plenty of cheer to celebrate the holiday season. Our local businesses are at the heart of our thriving and growing community, so let’s continue to support them by shopping small!

Social Media Challenge + Giveaway

Post a photo of yourself with your shopping bag at a participating retail location on Facebook or Instagram, tag @DowntownFortWayne and use #DaysofHollyShopping to enter for a chance to win $250 in weekly gift card giveaways! After December 17, one lucky shopper will win a grand prize of $1,000 in local Downtown gift cards! Shoppers receive one drawing entry per social media post. This is a giveaway opportunity you won’t want to miss!